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We are on a mission to raise awareness and appreciation of the roles that the horse has played in our past, that contribute to our society today and can play in the future, with ...
If we increase the PROFILE of The Horse and the Industry to raise awareness of its role and contribution to society, business, sport, recreation, tourism, employment and health …

we will increase PARTICIPATION, as the benefits and future opportunities in the industry encourage new entrants …

which will increase the level of PROFESSIONALISM, as greater numbers bring more skills, experience and qualifications to improve policies and practices …

we need to emphasise the importance of PREPAREDNESS for crisis management such as biosecurity threats and disasters which impact health and commerce …

and if we do all of the above, we will increase PROSPERITY for all concerned!




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